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  1. Home•
  2. Case study •

  3. Andrewjaynes

A WINDOW OF OPPORTUNITY FOR ANDREW JAYNES

Andrew Jaynes is a manufacturer of high quality timber windows and doors, based in Kent. They had recently invested in new machinery which allowed the business to significantly increase capacity while maintaining their high quality standards.

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WHAT WE discovered

Through our Discovery stage, we uncovered the following:

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Goals - After several years of steady growth, Andrew Jaynes needed our help to accelerate the expansion of their business and generate orders to fulfill the capacity of their recent CNC machine investment.

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Priorities - To raise brand awareness throughout Kent and beyond, improve search engine rankings, build B2B relationships with property developers and construction firms, and generate quality new business leads.

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Challenges - An uninspiring brand, a website that lacked both content and SEO value, no lead generation activity, and poor communication with existing customers and prospects.

REBRAND

We rebranded Andrew Jaynes to give them a more aspirational look and create solid foundations upon which to build.

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Andrew Jaynes website rebrand

 

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VIDEO

We produced a series of videos to showcase the quality and expertise of Andrew Jaynes. These videos were designed to attract and engage potential customers and sell them on the benefits of working with Andrew Jaynes.

WEBSITE

We created a new website designed to make people fall in love with their windows and doors. Through the quality of its content, the website ranked on search engines and delivered high-quality leads.

VISIT WEBSITE

Andrew Jaynes website rebrand

FINALLY has delighted us with the initial re-branding and website and we have since embarked on a continued marketing program with them. The results they have achieved, even in a short time frame, have been substantial in both the volume and quality of new business that we have won.

Andrew Jaynes - Owner

Andrew Jaynes timber window frame manufacturing

CONTENT

We worked with the Andrew Jaynes team to produce informative blogs that answered the questions their customers were asking. This approach to content positioned Andrew Jaynes as a useful source of information and helped attract new prospects to the site in the early stages of their buying journey.

SEO STRATEGY

Andrew Jaynes' search engine rankings were originally very poor and improving it was a high priority. We put together a local SEO strategy to attract visitors in the local area who would be an ideal fit for their services.

Andrew Jaynes engraved logo
Andrew Jaynes timber window instillation

HUBSPOT

The Andrew Jaynes team had very little information on their customers and how they were interacting with the brand. We introduced them to HubSpot which gave them a much better insight into their user behaviour - improving communication with existing customers and helping them to engage with prospects.

WHAT WE DELIVERED

Within the first 12 months we achieved the following:

Growth targets:

Increased organic traffic by

Increased website sessions by

Increased lead conversion by

Increased new users by

Increased sales by

SUCCESSES:

62%

63%

30%

61%

46% (YOY)

SERVICES

Your customers are out there, and we can help you find them. Find out more about the services we offer here at FINALLY, and how we can help your business to grow.

Our Services
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OTHER CASE STUDIES
FINALLY has helped businesses across the manufacturing and engineering sector to grow. Find out more in our case studies.
Kingsbury Tile
KINGSBURY
Branding, website & marketing
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Turbex Logo
TURBEX
Full company rebrand
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Read case study
Kent Cider Tile
KENT CIDER
Website design & build
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Read case study
RS French Tile
RS FRENCH
Branding & website
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Read case study

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Contact talk@wearefinally.co.uk 01227 378720

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First Floor, 21 St Dunstans Street,
Canterbury, Kent. CT2 8BH

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